Online Public Relations has far reaching results, quite literally because of the connecting power of the internet. Taylor Herring is a public relations agency that has won many prestigious awards for their creative services. They are into all kinds of PR strategies like Brand Consultancy, Media Relations, Online PR, personal PR and more. Their annual fee is around 3 million pounds which is sufficient to prove their success in PR campaigns. Their client retention is very high too. They have a highly dedicated team of around 40 people who are creative and deliver what is expected to the clients every time. Their programs are effective and they have expertise in building long term PR relations for groups and individuals.
Taylor Herring was hired by Channel Four to handle a live television commercial – the first of its kind in the UK. This Sky Diving with Honda commercial was to be a part of a new Honda advertising campaign. Taylor Herring’s task was to create enough noise before the event so that it could raise expectations and drive more viewers. By giving the details of the event, a series of interviews by key people and show of practice jumps, Taylor Herring managed to build interest during the run-up to the event. The actual campaign became a big success in terms of reaching people – well over 180 million. The clients, Channel Four, are delighted with the results and have openly stated that Taylor Herring has far exceeded their expectations and have helped them to achieve targeted results.
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